Course curriculum
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1
Welcome!
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Hello!
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IMPORTANT notes before you dig in! (Please read)
FREE PREVIEW -
Meeting YOU in a Coffee Shop
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Worksheet: The Coffee Shop Warm Up
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2
Marketing = Fishing
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Marketing is like Fishing
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How to be GREAT at Fishing
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3
What is NICHE Marketing?
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Where are we going with this?
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Niche Marketing & Specialism
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F.A.Q.
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4
The IDEAL Client and Who They Really Are
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Overview: The Ideal Client
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Who is your IDEAL client?
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Past Clients Worksheet
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Your Ideal Client Profile
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Your Personal Profile
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5
The Power of NO
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The Power of NO
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Why People Saying NO to you is a GOOD THING!
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Saying 'NO' As It Relates To Hot Issues & Politics
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I Threw Bologna At the Ceiling and...
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6
Marketing in Action
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Your Unique Marketing Space
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Apply your Marketing - Action Tips
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7
The Perfect ABOUT ME Page
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An Important Note About Being Authentic
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Imposter Syndrome
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Writing the Perfect About Page
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Overview: The About Page
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About Page Worksheet
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Mentoring & Additional Business Advice
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8
What is next?
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Pricing & Money
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Congratulations!
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Instructor
Chris Loring (she/her)